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Client: Google Fi
Agency: Big Spaceship
Role: Designer, Art Director
Partner: Kara Gonchar
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Less is More is all about the data people think they need vs. the data they actually use. Many people use a lot less than they think, so we compared data usage to everyday items in a series of fun organic Twitter content.
LOOK & FEEL
Replicating Fi's clean look and feel, we used clean backgrounds and sourced props that brought in pops of color.
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